The Ube,
purple treasure
of the Philippines.
A purple root from the Philippines — cousin of the sweet potato.
Our powder preserves its natural color, benefits and vanilla-hazelnut sweetness.
Why ube feels good.
Its purple color comes from anthocyanins; it also brings fiber and vitamins, for a simple, natural pleasure every day.
Discover all the benefits
Your ritual, on subscription.
Ritual Subscription
Your favorite powder delivered every month, at −20%.
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The Surprise Box
A purple discovery every month, chosen for you.
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The rarest Kinampay,
the finest variety
in the Philippines.
Ube — Dioscorea alata — is a purple yam grown for centuries across the Philippine archipelago. Its deep purple flesh gives every preparation that unmistakable natural color.
At Ubedia we selected the Kinampay variety, prized for its naturally vanilla-and-hazelnut sweetness and its wealth of benefits. Our powder is low-temperature dried and finely milled, with no added coloring or flavoring.
Ideal for whipping up, in seconds, an ube latte, a smoothie, pancakes or a homemade dessert — the indulgent purple touch that lifts every recipe.
Easy, original,
colorful.
Sweet or savory, Ube Powder is up for anything. Its gentle, faintly vanilla flavor scents your drinks, your baking and even a few reinvented savory recipes.
They tried
Ubedia.
“Blends easily into milk and the color is incredible.”
“Gives a gorgeous purple color in lattes. Gentle, faintly vanilla taste.”
“Very good powder, fragrant and finely ground. The 50g goes fast, I will move up to the 100g next time — a little pricey otherwise.”
“Tried it in pancakes and smoothies, great result. The purple shade holds up to baking.”
“Very close to the one I tasted in an Asian coffee shop. Flawless service.”
“Subtle taste, somewhere between vanilla and hazelnut. The powder is fine and blends well cold.”
From the purple earth
to your cup.
Ube grows in the volcanic soils at the heart of the Philippine archipelago. Our partner growers cultivate the Kinampayvariety, preserved for generations, with no pesticides and no chemical inputs.
Every tuber is harvested at maturity, washed, sliced, dried at low temperature and then milled into a fine powder. No coloring, no artificial flavoring. Just ube, as it truly is.
A few moments
Ubedia.
Coffee shops, workshops, recipes, events. Follow the purple life on Instagram @ubedia.off.
